This morning's "Movie Monday " submission from 501Videos.com caught my eye, and I want to share it with readers of this blog.
What I appreciate about this particular episode is the detail shared regarding specific ways, beside the ask, that board members can participate in the fundraising process. I've been one of those board members who'd "never" ask people for money. I've served with others who have expressed that same reticence.
Obviously, someone must eventually ask when the fit between donor interests and organizational needs is a good one. But helping board members to identify ways in which they can participate in the process leading up to that point, in some meaningful way, is important.
Click on the link below to access the video and learn more about the "Six Rs of Relationship Building" and their role in helping board members find their place in the process.