Tuesday, September 9, 2008

Engaging the older volunteer: New research

This must be the week for releasing new research of interest to nonprofits.

Today, the Chronicle of Philanthropy reports on research just released by AARP, on new incentives driving older volunteers.

To access the Chronicle report summarizing the highlights, click here. A full copy of the report itself may be downloaded via the link contained within the Chronicle article.

How might our local nonprofits make the most of this information? Where are our growth opportunities, when it comes to reaching out to older residents who have a desire to make a difference in their communities? Please share your thoughts, and great ideas, by commenting here.

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